Seven Shipping Mistakes eCommerce Retailers Make
There are three parts when it comes to online shoppers making a purchase. The first part is browsing through an online store to see what items you want to add to your cart. The second part is going through the checkout process and committing to the purchase. The last part is waiting for items to be delivered to the shoppers’ doorstep. Shipping and delivery is the only tangible part of the online shopping experience, so it’s crucial to make sure your eCommerce store makes the right decisions when it comes to shipping. Here are the seven biggest shipping mistakes you should avoid.
The Most Wonderful Time of Year for Retailers and Parcel Carriers
Whether it’s “Black Friday”, “Small Business Saturday, “Cyber Monday”, or simply holiday shopping—customers are out in droves making purchases during the months of November and December. In fact, according to the National Retail Federation, the average person is expected to spend $805 this holiday season. Early reports are showing that online retailers are the largest beneficiaries of the holiday shopping season, edging out traditional brick-and-mortar stores. “Consumers spent an estimated $4.45 billion online Thursday and Friday, with Black Friday sales rising 14% from a year ago, according to Adobe Systems Inc., which tracks purchases across 4,500 U.S. sites.” Furthermore, Visa, says that eCommerce spending by U.S. cardholders increased by 22% to $1.5 billion over the Thanksgiving holiday.
CEO and Co-Founder Jeremy Bodenhamer was recently featured in an article published by Retail Dive on retailers offering free returns: More retailers are offering free returns, and paying for it.