Why Online Retailers Should Care about the “Packing Problem”

packing problem

Why Online Retailers Should Care about the “Packing Problem”

Since packing and packaging is an important part of the eCommerce consumer experience, many online retailers only pay attention to a packages aesthetics and often don’t give much thought to the way items are packed, or to the size of boxes used to pack them, considering box selection only a minute part of the overall eCommerce fulfillment process.

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