Case Study:
WrestlingMart
Overview
As the world’s largest wrestling specialty store, WrestlingMart sells all the top brands to both teams and individual wrestlers. Since its inception in 2002, WrestlingMart has continued to grow at a remarkable rate, expanding from a brick and mortar store to an online store with multiple warehouses.
Benefits and Key Outcomes
%
Reduced order processing times
%
Reduction in shipping incorrect products or mis-shipments
%
Reduction in selecting incorrect shipping times
Improved user experience that reduced errors and is easy to train employees
Seamless integration with NetSuite
Industry
Consumer Goods Retailer
ERP
NetSuite
“We’ve been using ShipHawk for almost two years now and have continued to be impressed with how seamlessly ShipHawk has integrated with NetSuite."
David Applegate,
CTO at WrestlingMart
Challenge
WrestlingMart had already taken steps to invest in a scalable technology future for the business, but the team needed an advanced shipping and fulfillment solution to round out the process. They knew they wanted a solution capable of integrating with NetSuite without performance delays, but equally important, they needed a solution to optimize the warehouse team’s workflows by cutting down on unnecessary steps and reducing the potential for errors.
As their previous shipping software wasn’t integrated with NetSuite, the team at WrestlingMart was dealing with shipping errors that were costing them time and money. Common errors included:
- Shipping incorrect products or mis-shipments – for example: shipping a size 9 shoe instead of a size 10
- Selecting incorrect shipping times – for example: shipping ground instead of overnight when the customer needed it overnight
- Shipping with incorrect rates due to no rate shopping functionality – for example: shipping overnight when ground would get it there in the same time
Additionally, WrestlingMart wanted a shipping solution that would:
- Be easy for employees to learn
- Provide customers with a better tracking experience
- Be able to quickly create business rules like choosing USPS Priority vs UPS Ground or vice-versa when the situation calls for it
Solution
After rigorously evaluating NetSuite shipping and fulfillment solutions, WrestlingMart chose ShipHawk. “We’ve been using ShipHawk for almost two years now and have continued to be impressed with how
seamlessly ShipHawk has integrated with NetSuite,” said David Applegate, CTO at WrestlingMart. “ShipHawk automatically updates order details and writes the shipping information back to NetSuite.” From the moment a sales order comes in, it’s a straight line to cost-effective picking, packing, and shipping.
“When you select ShipHawk and are doing consumer-based shipping, you don’t have to sacrifice functionality to get that tight NetSuite integration,” said David Applegate. “You get a lot of advanced features, can generate rules, and customize your shipping the way you want it without having to end up with some watered down shipping solution.”
ShipHawk also solved many of the shipping errors that led to hidden shipping costs. “With ShipHawk, our error percentages have significantly dropped and that’s largely due to the tighter NetSuite integration,” said David Applegate. “It’s because inventory is in real-time and you have less backorders. There’s a lot more control and it makes a big difference.”
“When you select ShipHawk and are doing consumer-based shipping, you don’t have to sacrifice functionality to get that tight NetSuite integration. With ShipHawk, our error percentages have significantly dropped and that’s largely due to the tighter NetSuite integration."
David Applegate,
CTO at WrestlingMart
“The integration and setup of ShipHawk with NetSuite is painless, error-free and has been loved by our whole team.”
David Applegate,
CTO at WrestlingMart