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Case Study:

ANONYMOUS AGRICULTURE SUPPLIER

Overview

This customer is a leader in quality manufacturing, innovation, and customer service
in the agriculture industry. It serves both commercial businesses and small-scale
hobbyists with the goal of keeping livestock flourishing. The company currently has
seven locations across the U.S.

Benefits and Key Outcomes

Reduced order processing times by 50%

Removed the need to hire 10-12 additional employees to keep up with order demand

Captured weights and dims for 12,000 SKUs in less than 2 weeks

Industry

Retail & wholesale
agriculture supplies

ERP

NetSuite

Challenge

After making the switch to NetSuite in 2020, this business knew that to continue to grow the business, it needed to find a
shipping solution to work hand-in-hand with its new ERP. The company has approximately 12,000 SKUs, ranging from one-pound
boxes to 60-pound boxes with varying dimensions. Prior to implementing ShipHawk, the customer did not have weights or
dimensions for those SKUs. In addition, certain shipments qualify as HAZMAT and require special handling, instructions and
labeling. Their previous shipping software wasn’t able to automate processes nor integrate with NetSuite and all of its carriers.
“With our old process, one person would pick, another person would pack and push the boxes down the line where a third
person would process them all – and that’s where we had a bottleneck,” said the company’s CFO.

Before implementing ShipHawk, the customer manually rate shopped between UPS, USPS and FedEx. That involved a team
member looking up shipping rates on each carrier’s portal with three separate steps to pull in an order. It was time consuming to
compare different rates, service levels, and to identify backup carriers if one was experiencing delays. This manual process also
increased the likelihood of errors.

The customer needed to reduce the number of manual decisions that employees had to make to select the best packing options
for each order. Training a new employee was time consuming and the process was difficult to learn. It often led to mistakes that
resulted in increased shipping costs, for example, an employee would select a more expensive carrier or service level than
needed to meet a customer delivery expectation. Learning the steps to select the best packing choice, considering dimensional
requirements, weight breaks, and shipping volume contracts took a lot of time.

Solution

Since making the switch to ShipHawk, the customer has been able to streamline the fulfillment process and reduced order
processing times by 50% – saving a minute and a half of time needed to process each order. “Not only has ShipHawk improved
the speed at which we process packages, but it has also consolidated order processing in fewer steps by fewer workers,” said
the CFO. Each packer is now processing their own orders instead of six different team members – one at each location or station
– moving the same order down the line.

Had we not made the switch to ShipHawk, we would have had to hire an additional 10-12 people just to keep up with our order volume. 

CFO

ShipHawk’s packing algorithm calculates final packed weights and dimensions for each shipment and delivers packing and
shipping rate intelligence in real time. Every order is packed in the optimal carton, automatically considering weight, dimensions,
value, fragility, or special handling requirements, including hazardous materials. “The Smart Packing™ solution tells us how to
optimally pack everything, so our employees aren’t spending unnecessary time trying to figure out the best box or cheapest
carrier,” said the CFO. The customer has implemented ShipHawk’s shipping solution in all seven distribution centers. “It was a
smooth transition. Our team really likes ShipHawk,” said the CFO.

In addition to ShipHawk’s shipping solution, the customer is also using ShipHawk Dimensioner, which has streamlined their
collection of dimensions and weights. “We couldn’t optimize our shipping rates because we didn’t have weights and dimensions,”
said the CFO. “We were able to capture weights and dimensions for our 12,000 SKUs in under two weeks with two devices.”